The Growth-Share Matrix

This blog obviously needs more cute animals, right? So to symbolize the Growth-Share matrix of product marketing I give you the diagram above.

  • Dogs or Pets: low market share, slow growing industry
  • Cash Cows: high market share, slow growing industry
  • Stars: high market share, fast growing industry
  • Question Marks: low market share, fast growing industry

Please refer to the article below for more explanation.

Further Reading:

https://en.wikipedia.org/wiki/Growth%E2%80%93share_matrix

[*11.194]

<>

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.